Alawi Althuraya العربية

Alawi Althuraya

AI-powered web designer for Saudi businesses.

I build websites, landing pages and marketing content, from ad designs to short vertical videos, with AI tools. I also turn raw data into clear reports and dashboards with Excel, Power BI and SQL. Based in Jeddah.

Client project

Emaar Pro Contracting

A general contracting company with more than 30 years of experience and six core services. I made their full launch kit: a bilingual website and the marketing content to promote it.

  • Website in Arabic and English, with a step-by-step quote request form
  • 5 ad designs for social media
  • 3 short vertical videos for TikTok, Reels and Facebook
Visit the live preview

Opens the client’s preview site in a new tab.

Emaar Pro website home page on desktop: headline “We build your vision with lasting craft” beside a hotel project photo
Emaar Pro website on a phone, Arabic version

Ad designs

Shown without the contact bar.

Short videos

Shown without the closing contact card.

Brand video
Services video
Concept — not commissioned

Concept packages for ten sectors

Self-initiated work that no business asked for or paid for. For each sector I produced a complete marketing package: a bilingual website, an installable web app, five ad designs and three short videos. Here is a selection.

The ten sectors

  • Car detailing studio
  • Dental clinic
  • Real estate office
  • AC services
  • Moving company
  • Laundry
  • Beauty salon
  • Café
  • Holiday chalets
  • Gym

Ad designs

Contact details are cropped out of every concept.

Car detailing studioConcept — not commissioned
Dental clinicConcept — not commissioned
Real estate officeConcept — not commissioned
AC servicesConcept — not commissioned
Moving companyConcept — not commissioned
CaféConcept — not commissioned
Holiday chaletsConcept — not commissioned
GymConcept — not commissioned

Short videos

Car detailing studioConcept — not commissioned
Holiday chaletsConcept — not commissioned
GymConcept — not commissioned

Each package includes

  • A website in Arabic and English
  • An installable web app
  • 5 ad designs
  • 3 short vertical videos
Practice projects

Data reporting

Personal practice projects built on public datasets, not client work. Each one takes a raw dataset to a one-page Power BI report.

Select an image to see it full size.

Pizza sales report

  • Power BI
  • SQL

A year of orders from a public pizza sales dataset: 21,350 orders, 49,574 pizzas sold and $817K+ in revenue, broken down by weekday, month, category and size. I also wrote the KPIs as SQL queries.

The KPIs as SQL queries

Grocery sales dashboard (BlinkIT dataset)

  • Power BI
  • Excel

$1.20M in sales across 8,523 items, compared by outlet type, outlet size, location tier, item type and fat content, with a filter panel.

HR analytics dashboard

  • Power BI

Attrition across 1,417 employees: 231 leavers and a 16.3% attrition rate, broken down by department, salary band, job role, age group, gender and experience.

Skills and background

Design and content

  • Web design and landing pages
  • AI content: images and video
  • Ad creatives for Meta, Snapchat and TikTok

Data and reporting

  • Excel
  • Power BI
  • SQL
  • Power Query

Background

Civil Engineering background, University of Aden.

Work experience in auto-parts sales and data entry.

AI is part of how I work. It speeds up images, video and code, so a business gets a complete package sooner.

Certifications

  • Social Media MarketingHP LIFE
  • Graphic Design EssentialsCanva
  • SEO and Creating an Online Store on SallaM3aarf
  • Product ManagementEdraak
  • Data Analysis: Visualisations in ExcelThe Open University
  • Power BI Data Analyst (PL-300) Cert PrepLinkedIn Learning
  • Data Modeling for Power BI WorkshopPragmatic Works
  • Databases for Developers: FoundationsOracle Dev Gym

Hiring in Jeddah?

I’m open to web designer, graphic designer, social media, digital marketing and data analyst roles. The quickest way to reach me is LinkedIn.

Message me on LinkedIn